About

Kia ora. G'day.

Good Honest Content came about after a web developer and a content creator sat down in late 2016 to brainstorm how they could best make their respective clients' lives easier.

Three cafes, one office meeting and a few long phone conversations later, they hit on a clear winner: understanding content. What it is. Why it's important. How to create it and use it to best effect.

Companies launch their shiny new websites with high hopes but it often doesn't take long for a gap to open between those initial expectations and what actually transpires. Poor website performance is frustrating and confusing. We meet companies at the pointy end of this all the time.

Websites can be expensive little suckers—even the budget ones—so it's only fair that they pay their way by working harder and more effectively. We've made it our mission to educate and empower businesses so they can take charge of their under-performing sites and whip 'em into shape.

We have years of experience to draw on. We'll share our knowledge with you in plain English, never forgetting that our part of the world has its own unique flavour and way of doing things. Down-to-earth. No-frills. Good, honest content.

“Giving a damn is seriously underrated and caring is a competitive advantage.”

- Bernadette Jiwa (Meaningful: The Story of Ideas That Fly)

Niki learnt how to create great content as a radio broadcaster and honed her copywriting skills by freelancing for ad agencies. A former New Zealand ballroom dancing champion, she now boogies in the kitchen of her Nelson Lakes farm, writes dark works of short fiction and refuses to eat cabbage.

Brendyn has worked as a website designer and developer since 2006. He is also experienced in print design. Alongside his design roles, Brendyn is a musician and teacher of Irish music (on flute and fiddle), with an M.A. in Irish music performance. He is a passionate trail runner and lover of barefoot shoes